As every year, it was amazing to see so many universities, language schools and higher education institutions from the UK in attendance.
In Moscow, around 4000 students and parents attended over 2 days. Exhibition itself was held in a very beautiful and central Ritz Carlton hotel which is sightseeing attraction by itself. St.Petersburg saw a very high number of visitors as well this year, where about 2300 guests came to meet different universities and schools during 1 day. Those numbers show that despite economic uncertainty during last 2 years, there is still a very high interest in education in the UK.
This year British Council introduced new app for the Education UK exhibition. This app allows students to read about all the universities prior to coming to the exhibition and on the day they are able to locate the stands more easily. App can help students to narrow down the institutions by the areas of subject which saves them a lot of time on the day. For example, if you want to study medicine, you can shortlist all the universities on the exhibition that offer medicine courses. This app also allows you to bookmark your favourite universities so that you can access their information more easily even after the event. We would definitely recommend this app to everybody who has not yet got it!
In terms of trends, we definitely noticed that there was more interest in postgraduate studies than in undergraduate courses this year. What we have also noticed for last couple of years is that students and parents start thinking about higher education abroad from quite an early age. Many from as early age as 11.
Considering the cost of studies abroad it is more than understandable. It is also not only the cost, but also the language that requires thinking ahead. Even though the demand for language courses has declined, many parents still look for short courses for their children in the UK to practice the language. In current climate it seems to be just reasonable to start planning for the future as early on as possible.
Trends for popular courses have not changed much. Business, law, engineering and medicine are still the most in demand courses. In St. Petersburg art, music and film are also always very popular. However this year, a lot of students visited our stand who wanted to explore the opportunity to do postgraduate course in Teaching and Education.
Traditionally this has not been one of the most popular courses but this year it seemed to be in high demand, especially in St.Petersburg. Enterprise Management and Global Meetings and Event Management were the most popular from University College Birmingham portfolio, both in Moscow and St.Petersburg.
Prodeo really enjoyed being part of 18th Education UK exhibition in Moscow and St.Petersburg. University College Birmingham is a great place to study and we are glad we were able to tell all interested students a little bit more about the life here in Birmingham and especially in UCB.
Hopefully we managed to put some students’ mind at ease about moving abroad and starting their higher education journey in the UK. If you have any questions about courses in UCB, please let us know and we will be happy to help! More details about different courses can also be found on https://www.ucb.ac.uk .
Looking forward to hearing from you or seeing you next year!